HelloFresh class action lawsuit alleges website not accessible to blind and visually impaired

(Photo credit: David Peperkamp/Shutterstock)

Overview of the class action on the HelloFresh website:

  • Who: Lamar Brown has filed a class action lawsuit against Grocery Delivery E-Services USA, which does business as HelloFresh.
  • Why: Brown claims that HelloFresh has not designed its website to be equally accessible to blind and visually impaired people.
  • Where: The class action lawsuit was filed in federal court in New York.

HelloFresh failed to design its website to be fully accessible to blind and visually impaired people, according to a new class action lawsuit.

Plaintiff Lamar Brown claims HelloFresh is denying equal access to the goods and services it provides by not making its website compatible with screen-reading software used by blind and visually impaired people to browse the Internet.

Brown says HelloFresh’s website has “thousands of access barriers” that make it “difficult, if not impossible” to use for people who are blind and visually impaired.

“Access barriers prevent even blind and visually impaired users from completing a transaction on the website,” the HelloFresh class action lawsuit states.

HelloFresh class action lawsuit alleges website has ‘visual-only interface’

In the class action, Brown claims that instead of using available technology that would allow blind and visually impaired people to access the website, HelloFresh instead created a “visual-only interface.”

For this reason, Brown argues that while sighted customers can browse and transact on the website, blind people should “rely on sighted companions to help them access and shop at HelloFresh.com.”

Brown claims that HelloFresh is in violation of the Americans with Disabilities Act, New York State Human Rights Law, New York State Civil Rights Law and New York City Human Rights Act.

Brown wants to represent a national class and New York underclass of blind and visually impaired people who have been denied access to the goods and services offered on hellofresh.com.

He seeks a jury trial and seeks declaratory judgment as well as compensatory damages for himself and all class members.

In October, a federal judge gave final approval to a $14 million class action settlement entered into by HelloFresh to resolve the claims tracked consumers with marketing calls.

Have you been denied equal access to HelloFresh.com? Let us know in the comments!

Plaintiff is represented by Mars Khaimov of Mars Khaimov Law, PLLC.

The Class action on the HelloFresh website is Brown v. Grocery Delivery E-Services USA, Inc.Case No. 1:22-cv-03905, in the U.S. District Court for the Southern District of New York.

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Please note: Top Class Actions is not a settlement administrator or law firm. Top Class Actions is a source of legal information that reports on class action lawsuits, class action settlements, drug-related injury lawsuits, and product liability lawsuits. Top Class Actions does not handle claims and we cannot advise you on the status of a class action settlement claim. You should contact the Settlement Administrator or your attorney for any updates regarding the status of your claim, the Claim Form, or questions about when payments should be mailed.

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