No, your website does not need 200,000 words to be considered authoritative by Google Search

Google’s John Mueller said a website doesn’t need to be 200,000 words to be considered authoritative. It comes after a Twitter thread said “You need about 200,000 words on your website to be considered authoritative by Google.” John replied, “I don’t know who came up with that 200,000 word number, it’s definitely not from Google.”

Here are those tweets:

I took this turn the other way, when I wrote No, 30 articles on your site will not be authoritative in Google search..

So no, a website does not need 30 articles or 200,000 words to be considered authoritative. In 2019, John said word count is not a ranking factor and in 2018, John said word count is not indicative of quality. Google will not penalize you for short articles and Google said short articles can rank well then again in 2014 said short items are not low quality. Google recently told avoid lint leading some to believe that Google might not properly classify stuffed animals in the future. Also, the number of words is not a sign of thin or how the content is useful or not.

In fact, Google even deleted the reference to word count in the Search Console document recently.

Discussion forum on Twitter.

About Sandra A. Powell

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