Think of yourself as the standard-bearers of data security, Sweden’s Truecaller app



Swedish caller ID app Truecaller adheres to data security principles and fully supports data protection regulatory efforts in India as well as other markets in which it operates. said a senior executive.

Rishit Jhunjhunwala, Head of Product and Managing Director, India at Truecaller, told PTI that the company’s proactive initiatives in the past on localization and data minimization speak to the stance of prioritizing security. information “not just in words but in actions”.

“I can go so far as to say…I believe we are the standard bearers of data privacy and any kind of data security for our users,” Jhunjhunwala said.

The company acted quickly on the location of the data “voluntarily” and does not “hide” behind voluminous terms of service and privacy policy pages.

“We’ve done a lot of outreach over the past few years and corrected a lot of misconceptions about Truecaller. I think the narrative has changed from what it was before,” Jhunjhunwala added.

On the recent withdrawal of the data protection bill and the government’s plans to replace it with a comprehensive framework in the form of new regulations, the senior executive said the company remains supportive of privacy regulations. data protection in India and all regions where it operates.

“While India’s Data Protection Bill has been withdrawn, reports suggest a new one will soon be ready… We achieved 100% Indian user data localization many years ago (not foreign mirrors or backups) and we will also comply with the other provisions of the new bill to provide the best privacy and anti-spam protection features to our users,” he said.

Based in Stockholm, the company employs 350 people worldwide and India accounts for the majority of this workforce.

Asked if the company plans to expand its operations in India with more facilities, Jhunjhunwala said Truecaller is “extremely focused” on continuing to invest in the country.

Truecaller is optimistic about India’s prospects, he noted.

“As in the past, we will continue in the same way, in different ways. Firstly, a lot of the product development continues to take place here because we are solving problems specific to India, this context is much better here .And…Stockholm being our headquarters solves some of the most important global problems that exist,” he said.

The company is also seeing healthy user base and revenue growth in India and “will continue to grow steadily in India with our user base and shipments.”

India is the largest market for the smartphone app company, and its monthly active users (MAU) here stood at 235.5 million at the end of the June quarter 2022. MAU grew by 14% compared to 206.4 million a year ago.

“We are experiencing rapid growth in many parts of the world and are seeing the strongest MAU trends in India, Malaysia, Nigeria, Egypt, Kenya, South Africa and Colombia,” said Truecaller CEO , Alan Mamedi, in the company’s Q2 2022 report.

(Only the title and image of this report may have been edited by Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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