Will Twitter crash? A look at the app’s current issues due to reduced monitoring

Will Twitter succeed next week as World Cup talk increases server demand?

Right now, Twitter is operating with 36% of the staff it had before Elon Musk took over the app — perhaps even less given Musk’s last shots of its sales department. Twitter would have gone from 7,500 employees in September to around 2,700 nowand many former staff members have warned that the app could crash, potentially forever, due to increased strain.

But that’s not the case, as Musk continues to tout “record” utilization rates.

So, will this actually go down, and what impact are users seeing so far as a result of this downsizing?

Here are some of the issues reported by users on the app:

The copyright system has broken down

According to various reports, Twitter’s copy system is broken, which allowed users to upload full movies into tweet threads and have them stay put, undetected or deleted.

According to Mashable:

A Twitter user went viral over the weekend after posting the entirety of Fast and Furious: Tokyo Drift in 2-minute chunks, totaling over 50 tweets. JThe account has since been suspended, however, the media itself did not follow him for some time. Other users have posted the 1995 film The Pirates and the 2009 movie Avatarwhich have also been removed.

It’s the first major example of a significant flaw in Twitter’s monitoring systems, which results from certain aspects of the app not being monitored as closely as they should be.

This could lead to much bigger problems – especially when you also consider that Twitter was already unable to detect and eliminate child sexual exploitation and non-consensual nudity on a large scale at its former staffing levels.

On this subject, Musk said that addressing child sexual exploitation content in the app is his top priority. So it looks like Twitter is going to tackle this problem before it gets bigger.

Advertiser issues

Twitter advertisers, meanwhile, are reporting issues with everything from logging in to Ads Manager to edit campaignsad placement and performance.

Some have reported that their ads are posted next to “hard core antisemitism and adult spam”and remained in place even after being reported to Twitter, while others said that paused campaigns have been reactivated without notice.

Again, the issues are likely related to reduced oversight at Twitter headquarters and have prompted many people to put ad spending on Twitter on hold entirely until they can be resolved.

Some advertisers have also reported a significant drop in ad performance, potentially due to ad serving issues.

Expose private tweets

There have also been reports of tweets from private accounts made visible to non-subscribers in the app.

This could be a significant problem, but as noted by various users, this is a technical issue that has been around on Twitter for some time. It may be getting worse and worse, but it’s not a new problem as such.

Small stumbles

But perhaps the key indicator that all is not well in the app has been the little glitches and glitches users are now seeing.

Former Twitter staffers said that’s probably how things will go on the app — there won’t necessarily be a big event, but smaller things will crash and crash with the app. time, which will eventually lead to a cascading effect of outages that will cause a greater distribution of service.

Over the past few weeks, users have reported:

  • Unable to display responses
  • Repeatedly see certain tweets at the top of the feed
  • Longer loading times
  • DMs scrambled in time
  • Replies displayed above the main message
  • Video loading issues

Some of these, of course, have been consistent issues for some Twitter users over time, but there have certainly been more issues reported lately.

We don’t know for sure which of these issues may be related to Musk’s personnel overhaul and which can be fixed in the short term. But for what it’s worth, Musk himself seems confident the app is on the right track.

Musk says his the company’s reorganization is nearly complete, which will see him spending less time working on Twitter, likely starting next week.

It looks like there’s still a lot to iron out, but maybe it’s all part of the app’s big Musk plan.

About Sandra A. Powell

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